The application provides easy access to promotions and discounts from local shops, promoting the digitalisation of the commercial fabric and reinforcing the proximity between local establishments and citizens of all ages.
The Dos Hermanas Town Councilthrough the Delegation of Economic Promotion and Innovation, The Deputy Deputy Mayor, Carmen Gil Ortega, has presented the application "Pocket Promos».», an innovative digital tool that is now available for use by both citizens and local businesses. The app provides easy access to promotions, discounts and exclusive advantages in the city's establishments, with the aim of boosting local commerce and encouraging customer loyalty.
The presentation was attended by the Deputy Mayor Delegate for Economic Promotion and Innovation, Carmen Gil; the technological director of DIALOGUE, José Manuel López; and the president of the Acoquinto Traders' Association, María Luisa Bernabal, who highlighted the innovative nature of the project and its usefulness for both traders and consumers.
"Pocket Promos».» is an application progressive web application (PWA), This allows it to be used without the need to download it from app shops. All you need to do is access the platform from the browser of your mobile device at URL https://promosdebolsillo.com and save it as a shortcut, making it convenient, agile and accessible to people of all ages.
Carmen Gil has highlighted this new tool as a further step in the municipal commitment to the digitalisation of local commerce. In the words of the delegate, “Promos de Bolsillo is a tool designed to bring local commerce even closer to the public, taking advantage of the possibilities offered by technology. We want our shops to be competitive, visible and close, and we want people of all ages to be able to discover and benefit from the promotions of local shops in a simple and accessible way”.
Carmen Gil also stressed that this application “represents an important step forward in the modernisation of the commercial fabric of Dos Hermanas, providing businesses with new channels for communicating with their customers and reinforcing the role of local commerce as an economic and social driving force in the city”.
Both citizens and traders can access all the information on the new app. "Pocket Promos».» through the website https://promosdebolsillo.com, where you will find explanatory videos, access to registration, user manuals and a section of frequently asked questions that will facilitate the incorporation and use of the platform.
‘RETO COMERCIO - Dos Hermanas’.’
This initiative is part of the «RETO COMERCIO - Dos Hermanas», an ambitious project focused on the digital transformation, revitalisation and modernisation of local commerce in Dos Hermanas, The aim is to meet the demands of both the city's traders' associations and the general public, with the aim of building a more up-to-date and competitive commerce.
‘RETO COMERCIO - Dos Hermanas’ (C13.I4) is a project implemented within the framework of the Recovery, Transformation and Resilience Plan, funded by the European Union - NextGenerationEU and articulated by the Ministry of Industry, Trade and Tourism, and co-financed by the City Council of Dos Hermanas.
